Campaign Details

Client: Sandals Holidays

Campaign: 79 Full Liveries/158 Tip Seats/Receipt Pads

Location: London, Bimingham, Manchester, Leeds, Newcastle, Glasgow, Edinburgh, Kent and Essex

Duration: March 2007 - March 2009
Case Study for Sandals


Research Details

Brand Awareness Class of Travellers


Client Comment

We continue to book taxis on behalf of Sandals as we consider them to be the most effective way to promote the Sandals brand with their pink colours. These taxis are noticed everywhere and the taxi drivers really help bring the campaign to life. Further more these taxis continue to represent excellent value for money against other outdoor formats which is why we have booked for the ninth year running.

Lucy Savva
Account Manager
Burkitt DDB








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